Welcome to the kickoff of our comprehensive coverage for RSA Conference 2024, a pivotal gathering that unites minds from all corners of cybersecurity under one expansive theme: The Art of Possible.
Guests:
Linda Gray Martin, Vice President at RSA Conference [@RSAConference]
On LinkedIn | https://www.linkedin.com/in/linda-gray-martin-223708/
On Twitter | https://twitter.com/LindaJaneGray
Britta Glade, Vice President, Content & Curation at RSA Conference [@RSAConference]
On LinkedIn | https://www.linkedin.com/in/britta-glade-5251003/
On Twitter | https://twitter.com/brittaglade
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Hosts:
Sean Martin, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining CyberSecurity Podcast [@RedefiningCyber]
On ITSPmagazine | https://www.itspmagazine.com/sean-martin
Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society Podcast
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli
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Episode Notes
Welcome to the kickoff of our comprehensive coverage for RSA Conference 2024, a pivotal gathering that unites minds from all corners of cybersecurity under one expansive theme: The Art of Possible. This year, we're breaking down the walls of impossibility, bringing the power of imagination, humanity, innovation and community into the realm of cybersecurity and beyond.
The Fabric of Creativity
In an engaging exchange between the On Location Coverages hosts Sean Martin and Marco Ciappelli, the conversation begins with a reflection on what’s possible. Martin and Ciappelli, in a funny exchange bring forth the concept of the "plausible impossible," a creative doctrine that pushes the boundaries of our imagination and challenges the limits of reality. This theme strongly correlates with this year's RSA Conference, focused on exploring the myriad potentials within the cybersecurity landscape.
Tradition Meets Innovation
A tradition that Sean and Marco hold dear is the annual inclusion of Linda Gray Martin and Britta Glade, central figures in the orchestration of the RSA Conference. Their participation signifies the commencement of a profound exploration into cybersecurity trends, themes, and innovative ideas set to shape the future. The conversation warmly unfolds to welcome these pivotal voices, shedding light on the central theme, "The Art of Possible," and its implications for the global cybersecurity community.
Bridging Ideas and Implementation
The discourse navigates through various aspects of the conference, from keynote speakers to new tracks, emphasizing the commitment to diversity, advancement, and community. With over 2,700 submissions and a broad spectrum of sessions, the RSA Conference stands as a testament to what becomes attainable when different minds unite in pursuit of a shared vision.
Among the highlights, Linda Gray Martin and Britta Glade touch upon the essence of community at the conference, illustrating how collective effort can transcend traditional barriers, fostering innovation and progress. The introduction of new programs, such as the Next Stage Expo, reaffirms the conference’s dedication to nurturing growth at every level, providing a stepping stone for emerging companies.
Forging Ahead: The Exploration Continues
As we venture closer to RSA Conference 2024, set against the backdrop of San Francisco's iconic Moscone Center, the anticipation builds for what promises to be an extraordinary congregation of cybersecurity’s brightest. From groundbreaking keynotes by industry visionaries to immersive track sessions that traverse the unknown, the conference is a beacon for those eager to explore the vastness of what’s achievable.
A Journey Awaits
For newcomers and veterans alike, RSA Conference 2024 is more than an event; it's an expedition into the heart of innovation, an opportunity to witness the unfolding of the art of possible firsthand. With thoughtful preparation and an open mind, attendees are poised to discover insights that could redefine the trajectory of cybersecurity and beyond.
As we inch closer to May 2024, the excitement is palpable, with much left to uncover. This year’s RSA Conference is not just a event; it's a convergence of ideas, a celebration of potential, and most importantly, a gathering of a community that believes fiercely in the art of turning the impossible into the possible.
Join us, as we step into a realm where imagination meets reality, at RSA Conference 2024.
Be sure to follow our Coverage Journey and subscribe to our podcasts!
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Unveiling the Art of Possible: A Glimpse into RSA Conference 2024 | An On Location Conference Coverage Conversation with Linda Gray Martin and Britta Glade
Please note that this transcript was created using AI technology and may contain inaccuracies or deviations from the original audio file. The transcript is provided for informational purposes only and should not be relied upon as a substitute for the original recording, as errors may exist. At this time, we provide it “as it is,” and we hope it can be helpful for our audience.
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Sean Martin: [00:00:00] Marco. Sean. I'm feeling very positive that it's possible this year.
Marco Ciappelli: Is it though? What is it?
Sean Martin: The art. The art of possible.
Marco Ciappelli: Is it plausible too? Is it plausible? But you know what I'm referring to? Not plausible, plausible, yeah. I'm referring to the plausible impossible, which was one of the Walt Disney theory about making things possible in cartoons, even if they were impossible.
It's really nice to think about that from a creative perspective. So I'm curious. Why did you start with that question?
Sean Martin: My brain is very simple. And I like to stump you with simple things. And you always come back with fun, more intelligent responses that I'm prepared for.
Marco Ciappelli: I try. I think there is another reason why you use the R.
Let's not [00:01:00] hide it. People are also watching this. So they can see who is on. It's a tradition. So come on.
Sean Martin: It's the tradition of the year for us, Marco, and I say that in full, with full sincerity to have Linda and Britta on as we kick off our annual coverage of RSA Conference USA. So good to see you.
Linda Gray Martin: Great to see you both too.
Thank you for having us. Always
Britta Glade: great
Marco Ciappelli: to see you. Even if sometimes on another continent. That's right. I'm just gonna leave it where it is.
Linda Gray Martin: Yeah, keep people guessing
Sean Martin: wherever you are. It's always, um, yeah. And thanks for letting, uh, Letting, well, mostly me ramble unintelligently as we kick off our coverage, which this year's conference team, as Marco pointed out, is the art of possible, and we're going to uncover what that means, themes, topics, speakers, content, what's, what is possible this year, [00:02:00] um, folks.
Hopefully know who you are from all the times we've had you on the show. And hopefully they get to meet you in person in San Francisco, if not on another continent. Um, but for those who are new to this space, what is possible with Britta Glade? Tell us a little bit about what you're up to, Britta.
Britta Glade: Oh, you bet.
Everything is possible with Brita Glade, and that's what's exciting about the theme this year. So my job is overseeing all the content education across conference as a whole. So we have got some really exciting things in store for you.
Sean Martin: I love it. And Linda?
Linda Gray Martin: Yes, and my job is, um, the overall responsibility for RSA conference.
Yeah, so Britta and I are obviously very close colleagues and we love coming on your, um, on your show, I'm going to call it, um, together, actually, because, you know, we go [00:03:00] through this, this whole cycle and obviously the conference together. So hopefully between the two of us, we can share some good insights about what's coming up this year.
Marco Ciappelli: Yeah, absolutely exciting. I know there are some fresh announcement just made, I think, yesterday or at least that's when I saw it about keynotes. So we're going to definitely talk about that too. But, um, so again, we're talking about RSA conference, talking about 2024 San Francisco Mosconi Center. We made many chats on the road.
That's how we used to call this. Now on the road, virtual, we don't know anymore. You know, it's, it's all good, but it's always
Sean Martin: exciting. We're both flying from different
Marco Ciappelli: locations. Exactly. This year is actually different. We're not, I'm not even going to drive this year, but, but the beauty of all of these is that we try to make it.
Happen earlier and earlier. 'cause we know that people are excited about coming to San Francisco, coming to RSA conference, and they, [00:04:00] and we are excited to kind of spill the beans here on, uh, what's, what's going on. So I would say, let's start with the art of possible Linda, why? Yeah. Or, or Bria, I mean, both of you.
Yeah. Why, why that theme? Why that name?
Linda Gray Martin: So, I'll jump in here, Britta, if that's okay. So, you know, RSA Conference is all about its community, bringing the community together, right? That's at the very heart of who we are and what we do. So, the Art of Possible is really about embracing the power of our community to help us collectively embrace new ideas, Make connections, expand our own networks and take that next great leap forward.
Um, and staying ahead of today's threats and what's coming in the future, it requires feeling, it requires instinct, it requires, honestly, vision. And to quote last year's theme, and to thread the needle between the two years, we're stronger together. And embracing the power of community makes [00:05:00] the impossible seem more possible.
So that's it, you know, and it's very cool what it's all about. Britta, I don't know if you've got anything to add.
Britta Glade: Yeah, no, that was well articulated. What I like about this thematically is you think about, I'm willing to bet, Both of you have said this phrase, even not related to a conference, right? It's, it's in our vernacular.
Um, it's humans talk about this and, and it's our great team develops the theme every year. It's a, um, it's a long process. They come up with lots of ideas and this one just stuck for us. You know, we're in a year of AI. Wow. You know, look at, look at the art of the possible there. We're in a year of, as, as Linda said, you know, the teamwork that we have.
We're great technical innovation happening. And at the core of all of it is our community. And different possibilities happen when different people have different conversations. So it really, I'm always inspired by our theme. This one's super exciting to me because of the, the [00:06:00] ways we can explore and, and look at, you know, what's possible now and beyond.
so much.
Linda Gray Martin: Yeah, and what I love about it is as soon as we announce the theme or we start working on it, suddenly it becomes part of what we're talking, what we talk about every day. So I must have said the art of possible a thousand times since we decided on this theme. And I know that you see it, Britta, in the content and what people are submitting, like people really take it to heart.
Um, and yeah, that's great.
Sean Martin: We, you know why I think that is, um, cause as, as you were talking and I was also briefly reflecting on my, my silliness at the beginning, it, it's, it allows people to have their own view of what's possible. And for me on my show, redefining cybersecurity, I'm always pressing my guests to, to think about what is possible.
How do we redefine what we're doing? How do we. Change the way we explore things. I, I, [00:07:00] I, I believe wholeheartedly that cybersecurity is due for a huge transformation. Every other part of the business has had a transformation. It's our turn in cybersecurity. That's my view. Something is possible there. The innovation, the team coming together, it's, it's possible when we make, when we do come together and make it happen.
So for me, it's going to be my view. The vendor's view, the speaker's view, the researcher's view, the university, the student, all these elements coming together to make it possible. And everybody's going to have their own piece of that puzzle, if you will.
Linda Gray Martin: Right. And it means different things to different people dependent on what you do and who you are, but it doesn't matter because at the end of the day, the power of our community makes things happen.
Whatever you do, whoever you are, wherever you're from.
Britta Glade: Yeah, I wholeheartedly agree. Sean, the point you just made the day after our, our theme was announced, one of my favorite CISOs in the world, Emma Smith, CISO Vodafone, you know, shout out to Emma. She pinged me with an email. She [00:08:00] said, Oh my gosh, that is a phrase I use.
All the time with my team to inspire them, to help them think differently, to, well, what if we try don't, you know, don't see boundaries, don't see limitations, you know, think, think differently. So I've really, and I, you know, that's, that's one of a million stories I've had in and around this theme. So I love to see our community leaning into it and really taking it as a.
As an inspiration, if you will, of thinking a little bit differently, thinking, you know, thinking forward.
Marco Ciappelli: I think it's very human, right? And it connects again, creativity, humanity, challenge in the status quo, be a, you know, a hacker in the good sense of the world of, Breaking things and make it better and, and thinking again, all the things that we have now that, you know, 10 years ago, you would have think to chat GPT or something like that.
You know, it was, seems impossible then, except there were visionary that thought that was actually possible and it happened. Our, um, [00:09:00] I mean, you said about the excitement of people when they heard the name, uh, I was one of them. Sean was one of them. is reflecting also the kind of talk that we're gonna have this, uh, this year?
And Britta, I think this is maybe you to start.
Britta Glade: Yeah, you know, I love that question. Um, it's interesting. We had over 2, 700 submissions this year. You know, every year that, that, you know, You know, the stick gets further and further and further away. And it's really interesting to see how people lean into it.
Again, the theme doesn't exist because all talks selected will conform into X, but rather you see people drafting, being inspired, making them think a little bit differently and how that comes through in the articulation of what they send through, right? Um, with why they chose to partner with a specific co speaker, why they chose to explore a specific angle of, uh, of a session.
Um, you know, we have a new track this year called, um, the intersection of security and AI, [00:10:00] which is full of sessions all in and around the, I mean, you see AI scattered across, across the agenda certainly, but right within that in particular, there's a lot of leaning into what's possible, why, how are we looking at it, how do we need to, um, you know, best Best define an ethically approach.
Um, but you'll see it across the track sessions. You'll see it certainly on the keynote stage. Um, I'm excited to talk about some of those things because we've got some fun ones. Um, you'll see it, I think, within the vendor presentations, within some of the parties that will be happening. Uh, it, it has been embraced fully across our entire community.
There's also, I mean, uh, loads
Sean Martin: of summits or seminars, I should say, and AI. AI is one of those, two of those, but, but a lot of others too. SBOM, another topic that I embarrassingly, uh, we'll say I enjoy. DevOps is another one. Can you kind of [00:11:00] paint a picture of what the seminars are, those intermixed throughout the conference and targeting different types of folks or what's going on there?
Britta Glade: You bet. Um, another really good question. And as people look at our agenda and try to figure out, gosh, how am I going to optimize my week? For some folks, it starts on Sunday because we have some, you know, some executive programming that's offered on Sunday. For the majority of our audience, it starts on Monday.
And you're looking at the agenda and you see some full seminars. Um, as well as track sessions, as well as keynote sessions, as well as all kinds of things. So those seminars are put together by our, um, some of our association partners. And you are absolutely right in that they target very specific, um, parts of our audience.
Um, the DevOps community, he always puts together a great, uh, you know, full day of content, um, that, and he's really leaned in hard to AI and the different ways that different developers, um, are approaching. AI. Um, it's a great set of content taking place on Monday. We also have some [00:12:00] that's focused heavily on cloud.
We have, um, privacy. We have OWASP that's doing some, some interesting work. Um, FAIR is bringing some interesting work. InfraGard. So those associations which service, you know, their, their members very well have put together, you know, a concerted piece of content specifically for that audience to be, to be approaching.
So it's a great. Additional element of programming that happens under the umbrella of RSA Conference as we, you know, strive to serve the whole community with things that are, that are of use and of interest to them.
Marco Ciappelli: Very cool. And Linda, any speaker keynotes that, I know you're excited about it and I can see a connection here between the art of possible and believe, believing.
Linda Gray Martin: I know, I'm glad you said that because I was going to talk about that. So yeah, so just a few things. from a keynote perspective, um, or from the West [00:13:00] stage keynotes, I should say. Um, so first of all, Hugh Thompson, who's the executive chairman of RSAC, is going to be presenting the opening keynote this year, which is great.
He's going to be talking about the importance of community. Um, as well as trends that we've seen over the years and what we can expect in the future. So he'll be kicking off the keynote proceedings, um, on Monday afternoon, the afternoon of Monday, 6th of May. And of course, we have a special opening planned, which we're not going to talk about.
And we're going to leave that until the day for you to find out. Who, what, where and why, but it's going to be a good one. Um, you know, and as always, we have industry leaders and visionaries from our sponsors on our keynote stage as well, super critical and very much a key part of the community. Um, and you know, um, they have some very credible and insightful thought leadership to share with our attendees.
So we are excited [00:14:00] about that. And then I think you just touched on Jason Sudeikis. With your belief. Ted? Ted. Um, Ted Lasso. Ted Lasso. Ted Lasso. I think we are so excited about this. I mean, obviously he's clearly a, a very talented guy and known for much more than Ted Lasso, but I think Ted Lasso is the people that watched it.
It's completely touched our hearts in, in ways. And Brita crafted the, um, session abstract for it. I really love the way you framed it, Britta, and it's just made us all a little bit kinder and a little bit more thoughtful and a bit more aware of the impact of a really inspiring leader. But the other thing I think that's, um, Really interesting about Ted Lasso is that there's this undercurrent of the mental health challenges that he's dealing with.
And you know, we know that that resonates in our industry as well. So he is going to be in conversation with Hugh, [00:15:00] um, which I think they're going to be a really great, uh, a great double act. Um, Britta, as you once said, when we were talking about it, can you imagine all the kindness and niceness on stage at that point?
I think it's going to be a really great conversation. Um, and we are really, really excited about having him as part of our keynote lineup this year.
Sean Martin: The, the keynote list, I keep scrolling through this and just an incredible lineup. Um, I'm excited. It's been a couple of years since I've had a good old chat with, uh, Mr, uh, Miko Hypenen, but, uh, he, he's going to be on the show. What is it? What are you talking about?
He's talking about, uh, ransomware. 10
Britta Glade: years of ransomware. And it is, it is beautiful. I have seen his slides and you're not going to be disappointed.
Sean Martin: So I'm always looking forward to, he has some really interesting, uh, ways of looking at things. So I'm excited about that. Any others stand out to That's you.
I mean, I can just, I can [00:16:00] name names for hours here. You
Britta Glade: know, we don't play favorites, Sean. Yeah, that's not, that's not fair to ask. It's amazing. Every one of them, you know, what I love as we approach our keynote programming, and I actually have that, have that screen up in front of me and you go through and all of these amazing people, right?
With all of them, totally different perspectives. And Linda and I have the pleasure of. Doing pre calls with all of, uh, all of the keynoters, getting in, understanding what they're going to talk about. And really what I appreciate the very, very most, um, and you know, this program is so all about the human part of things.
Every one of these folks is so dedicated to connecting individually and specifically with, um, You know, members of the audience to the person, and they're so focused on how can I deliver a message? How can I deliver something that's really going to change and improve this [00:17:00] community? Not just now, but forward generations with what's done.
And that's what I love about the collection of folks on the keynote stage. Um, some of them You recognize us from our industry, and then there's some surprises in there, right? And that's what RSA Conference is all about. Um, in fact, my call right before this was with a really great, um, we call it our Storyteller Series.
It's four different, um, presenters that are, that are very short, um, six to eight minute, um, Uh, presentations, keynotes on the stage. And this, this, um, this woman, um, Caitlin Hova is someone who she, she hears musical notes in color. She sees music. So she's going to share that. I would call it a superpower, um, you know, with the audience and we're going to see the music through her eyes.
And there's all kinds of moments like that that are spread across the RSA conference experience to, um, hopefully make you smile and hopefully make you [00:18:00] think a little bit differently. Hopefully help you see and be inspired by that power of diversity. Um, you know, that diverse way of thinking and approaching and looking at something really at the end of the day makes us more effective as a community.
Marco Ciappelli: Yeah. I'm going to jump on this because some people, when you go outside of the cyber security. Right? Speakers and it could have been, I don't know, 10, 15 years ago. And there's still those guys around and women that have been around for a long time. And they're like, well, what's that to do with cybersecurity?
And I'm like, well, it has to do because it has to do with society. It has to do with the fact that cybersecurity doesn't just hang somewhere in a, in a silo, as we like to say in the industry, but it's actually part of the community. So bringing people that are not necessarily cybersecurity experts, that what we deal with that either is in sports.
It's in, uh, entertainment. It is in, uh, astrophysics or science and all of that. [00:19:00] That's, that's what it's all about. And I love how you guys are. You've been, you know, first in line doing this for years at this point.
Britta Glade: So I 100%
Sean Martin: No, you're not gonna name any favorites, so I'm gonna pull out a couple names. I'm not gonna name , but,
Marco Ciappelli: but you can, you
Sean Martin: can, I can name whoever I want, but I'm not going to name.
Maybe I name one. I don't know. There, there's a data cowboy. My, my point with my comments, right? He's awesome.
Britta Glade: He's amazing.
Sean Martin: Rom pe people, there's so much here. People need to visit this, this page just to see is, is my point. So there's a data cowboy, there's. Uh, where is he? Uh, the experimental physicist.
There we go. Dr.
Britta Glade: Brian Cox. Yes. That's going to blow your mind. One of my
Sean Martin: idols.
Marco Ciappelli: I love that guy. Yeah. Yes. Story, talking about storytelling.
Linda Gray Martin: Yeah, he's a phenomenal speaker. He's also a fellow Brit, so I'm, [00:20:00] I always get quite excited about that. But, um, You know, I think he's, he's so relevant for our audience.
Obviously not cyber security but it's that scientific brain that I think really works well for us. So, um, you know, he He is going to be phenomenal. I'm really excited that he's one of your favorites, Marco. I think that's
Britta Glade: really great. And black holes in computing. There's a whole lot in common there. Um, so he speaks, he speaks our language in a beautiful way.
Sean Martin: Yes. And then I, I get the pleasure and I do this every year. After we kick it off with you, of course, but I get to chat with a few people from SANS because they do a great job pulling trends and, and stats and a lot of view back and a view forward of what's going on. And I always enjoy that conversation.
So my good friend, Ed. It's good. It helps me pull, pull that group together. So there's a handful of those folks on there as well. [00:21:00] Yeah.
Linda Gray Martin: They do a great panel every year, the five, five most dangerous attacks that are coming up and, um, year after year after year, that session is packed. Um, and we love them too.
They're a great partner of ours and yeah, it's a, it's a real quality
Sean Martin: session. What's, um, one of the things we, we also like to hear about is, So you mentioned the AI track, and I know the AI was in the summits as well, or the seminars, but any, any other new. Tracks or topics that, uh, have come together this year.
Britta Glade: Yeah, from, and, you know, even though a track has the same name, there's different stuff that comes through it. Um, you know, for example, uh, our, our, we have a governance risk and compliance track, you know, you've heard the GRC term forever and ever and ever, right? But that actually was risk management, risk management and governance.
We took it [00:22:00] back to the GRC nomenclature this year because of what we were seeing come through in the submissions. We have a really cool new one day track called Breaking Research. And I'm excited about this one. We're approaching it a little bit differently. Um, there's four different topics on it. We'll have Identity, Privacy, Responsible AI, and Crypto.
And we've invited an author of a very recent academic paper to come. Present the paper, and then they're sitting in conversation with a program committee member to kind of translate. You know, you just talked about this. Let's help apply that to our audience here. Let's help understand how is that going to impact the core of how we approach things from a cybersecurity standpoint or whatnot.
Um, we have a very academically grounded cryptography track, um, that's great for, for the audience that it serves. This one's going to do that connective tissue. If you will, that just helps, you know, there's this gray research. Let's apply it into [00:23:00] what we're doing. Um, and yeah, we talked about the, the AI track.
Um, we've got all kinds of goodness. We've got over 500 sessions across conference as a whole. And I could go through one by one with you, Sean, of all of this exciting, or, you know, encourage the listeners, go into the agenda, put in a keyword search and, you know, Things are going to pop up for you. Keyword search SEC, because clearly that's an important theme.
There's nine sessions that have that, you know, just within the abstract. There's going to be some good coverage there, but spend some time in that agenda finding things that, you know, resonate for you, that are your art of possible, of what you want to make sure to be attending. And, you know, Plot out how you're going to attack the week because it's, it's going to be a great week.
And I
Linda Gray Martin: just want to give a shout out to a new program that Cecilia is, um, working on. And I know that you're speaking to her separately, but, um, this year we're introducing. Next stage expo, which is a natural [00:24:00] progression point from early stage expo. And it's kind of that bridging point between, you know, the early stage environment and the full blown expo.
So for the companies that might not be ready to make that leap. So just a new program that we've introduced this year. So shout out to Celia. I'm sure she'll talk to you more about it, but you know, she's constantly coming up with new ways to evolve and. And improve her programming. So a really great add to the
Marco Ciappelli: program.
Yeah. And there is again, a lot is about the community and I'm thinking I have to think about that because I need to remember the first time few years ago that I was there. I was even pre ITSP magazine. Sean dragged me there. We were doing some marketing at the time and I was wasted. I was like, I'm lost here.
I don't know. The expo, everything was so big and, and it got bigger and bigger. So I'm kind of thinking, you know, we're in nine years as media partner. Sean pretty much was there. I don't [00:25:00] even know how many centuries ago. Um, but the people that are going to come for the first time, I know that the community is there for that too.
There is suggestion, maybe a few tips that we can give these people to, you know, make your path. I don't know, but how does it work?
Linda Gray Martin: Yeah. So I don't know if you remember last year, we were telling you about a new kind of networking program. We introduced the day before on the Sunday. We're doing the same again.
So it's first timers. So it's a, it's an evening reception for first timers, but we also invite some of our Loyalty Plus attendees, so people that have been to a minimum of five conferences. So trying to bring the two together to learn from each other. So it really took off well last year. I think people found it really useful.
Um, and we were playing, it was like a bingo style game or a trivia game. Sorry, not bingo. [00:26:00] Um, and that wasn't my idea, by the way, but I, I did really enjoy it, but it got people together at round tables and they really talked to each other. And one of our team was actually part of one of these and they started their own WhatsApp group that was really active during the week.
And I think it really helped them all kind of get through and figure out this experience together. Um, we're building on that. That reception is back with a bang on the Sunday night, and it's actually going to be, um, in a venue called Spin, which is like a three minute walk from Moscone. It's actually a ping pong venue, but it's kind of like being in your parents basement, so there's ping pong tables, there's couches, there's, you know, it's that kind of, like, basement environment, and we've got a whole evening planned of fun stuff.
Um, for first timers loyalty class, and hopefully they'll find some meaningful connections at that, that reception and, and help craft their whole [00:27:00] experience. So, yeah, we're excited about that.
Sean Martin: Love it. I'm, I'm actually officially loyalty plus this year. So the, the team thanks to them realize or found that I.
My first attendance was in 2004. So 20 years ago. Yeah, it was my first.
Linda Gray Martin: Spin on Sunday night.
Sean Martin: I'll be joining you for that and welcoming some of the newcomers
Linda Gray Martin: for sure. Yeah. And there was also one thing Britta said, and I just really wanted to reiterate it. It's RSA conference is huge and it can be overwhelming if you've not been before, honestly.
So making a plan ahead of time is really, really critical. It's like spend some time Studying the agenda, preserve a seat for the sessions that you want to go to, figure out which vendors you want to see in the expo, and kind of chart your path, because I think it's really going to behoove you to, to do that, so you, your, your time at the conference is focused in exactly the way that you want to be.[00:28:00]
You know, it is a big event and there's a lot going on.
Sean Martin: So safe, safe space for water, resting,
Britta Glade: chatting with comfortable shoes.
Linda Gray Martin: We always say, yeah, exactly. So,
Britta Glade: yeah, I would say spend some time, you know, if you go to the website, you know, you go into agendas, there's there to agenda. There's a good filter system.
You can filter by topics and tracks of interest, the format you might be interested in, certainly pass requirement, um, you have different passes, there's different things you can get into, day of the week, the start time, the, the agenda's set up pretty well for you online so that you can filter through, you can reserve that seat, you can heart other things as favorites just in case, you know, I want to keep my short list, which also is helpful to you, right?
after conference is over and you want to go back in, listen to something that you missed because there were three things going on at once that you wanted to be at all of them. Um, those are captured. Those [00:29:00] assets are there for you to continue learning from and to continue, you know, applying to your education as well as, you know, the group that you're part of back in the office.
Marco Ciappelli: Very good. And I think we're getting to the end of the half hour. It's hard to stop because I have more questions, but we were going to have many. Many conversation. Yeah, Cecilia is going to be on. We already know that some of the speakers are going to be on and, um, the villages we haven't mentioned the village, but aerospace village and others there.
So a lot to talk about. I invite everybody, of course, to check, uh, as you guys said, the website, make your selection. And as far as, uh, what we're going to do, Sean, um, where can people find us? Well, we have a
Sean Martin: lot, uh, a lot leading up to where I think we're, we're chatting with Miko, uh, Jessica Robinson. We're going to have on looking at the future.
[00:30:00] See, so we have, uh, aerospace and app sec village. The sands group is going to join, as I mentioned earlier. And of course we have Cecilia going to talk about university and the students and the innovation and all the other, other programs that she's involved with. So that's all exciting. And it all comes together.
At Broadcast Alley for us. We're gonna be spending a lot of time in there, uh, recording a lot of conversations. So we're always excited to have that space and lots of chats, lots of briefings. And I think to, to support the theme or in spirit of the theme, I think anything is possible that week. So we hope to hope to see and hear new things from new people. And I think it's about the coming together. And Mark, when I talk about this on some of our show more, more his than mine, but some individual things are really, really powerful, but when you bring them together in a system, That's where the real possibility comes together, and I suspect we'll see a lot of that [00:31:00] this year, a lot of it.
Britta Glade: The power of the community of RSA Conference. Yeah,
Linda Gray Martin: 100%.
Marco Ciappelli: Absolutely, I'm kind of jealous for the people that go for the first time because I know it's gonna blow their mind and they're gonna carry it inside and throughout their career as we have been doing. So and that's why we're here we You know, we're excited to be once again with you.
Thank you for spending time We have a conference RSA conference page where we will put all our conversation And news from what's going on announcement from the team Your PR team, which is fantastic, of course So everybody stay tuned there'll be more conversation. This is It's number one, and it's going to be, it's going to be all great, uh, from here going moving on.
And then of course, we'll see you all in San Francisco, May [00:32:00] 6th to the 9th. We will.
Linda Gray Martin: Well, thank you for having us. Can't wait to see you in person.
Sean Martin: Thank you both for pulling together an amazing. Amazing event, as always, look forward to seeing you up there and, uh, what's possible.
Marco Ciappelli: Bye bye.